L.I.I.A.R analysis of Existing Rock Magazines

L.I.I.A.R Analysis of Kerrang magazine front cover 

Language:
On this front cover the main image is of a rock group called The Blackout; you can tell this straight away by the big bold heading right in the middle of the page titled "The Blackout", this is also in a banner graphic that makes it stand out more to the audience. The type of shot used is a long shot, if yo remove all of the items on the page then you can clearly see the whole of the person in the shot. This type of shot shows the audience the body language of the person, also what Kerrang have done id have the models give direct mode of address and show the whole of their face to the camera, this shows the audience their emotions in their faces.
The lighting and the colours for this front cover are very bright, the use of yellows, reds and bright blue realy catches the eye. But this then juxtaposes with the black that the models are wearing.
The masthead itself also fits in with the genre of rock, it is bold and black (black is associated with the genre of rock because it has an element of power and control about it).

Institution:
The institution of the magazine is Kerrang. Kerrang is one of the most well know and most popular music magazines in Britain. They get sold in almost every newsagents and supermarkets, because of the large scale distribution of the product it is easily accessible, this in turn increases the reader loyalty. Leading into the audience. Having researched the reader profiles of Kerrang I found out that there isnt much of a gap betwen the genders that read the magazine. With 45.3% females and 54.7% male, this shows that the genre rock is becoming more appealing to both genders.

Ideology:
messages of this magazine

Representation:
This Kerrang magazine front cover represents the audience as being mostly male, this is shown by the colours of black, reds and yellows. The dark reds represent leadership, courage and power. It is also a colour that can invite and attract audiences. This front cover also represents the audience as being quite rebellious and ambitious; the sell-line of "We've always behaved like we're playing Wembley" shows this, Wembley is a huge stadium and is often associated with huge music events that bands and artistes dream of performing at. Quite famously the rock band Queen performed at the stadium for the "Live Aid" concert and their tour. Their performances are regarded as some of the best ever at Wembley.



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